Apr 10, 2013 | Market Research
What it is An Exploratory Data Analysis, or EDA, is an exhaustive look at existing data from current and historical surveys conducted by a company. In addition, the appropriate variables from your company’s customer database—such as information about rate plans,...
Jan 11, 2012 | Market Research
We are often asked how much study sample is needed when clients work with us to design a study. This question can be definitely answered with 2 other questions: 1. How much budget do you have? 2. How much certainty do you want in the results? The first question seems...
