Fuel your consumer marketing with precise audience data and insights, advanced data science, and a modern data architecture designed for security, accuracy, and performance.
We empower marketers and data leaders with the audiences, analytics, and data solutions they need to drive results.
Drive revenue, increase ROI, and deliver personalized customer experiences (CX) with predictive audience data and performance-ready insights.
Access high-performance audiences and predictive models to build smarter campaigns and deliver measurable results for your clients.
Accelerate time to insight and scale securely with marketing-focused data infrastructure—including lakehouse services and data readiness tools.
Uncover deeper, more actionable insights through custom research programs designed to inform segmentation, strategy, and messaging.
Expand your offerings with access to premium, privacy-compliant audiences and analytics to power client campaigns across channels.
Best-in-class audiences driven by high-fidelity data and proprietary modeling tools.
Modern marketing data architecture delivers ultimate accuracy, security, scalability, and performance.
Behind-the-firewall data optimization solutions for omnichannel data readiness, privacy, and accuracy.
High-fidelity, privacy-compliant audience data proven to drive response and ROI.
Advanced machine learning helps target smarter, personalize better, waste less, and convert faster.
Our tools—from data lakehouses to advanced analytics—deliver the scale, speed, and impact modern marketing demands.
Cloud-native and SOC 2 Type 2 Certified for enterprise-grade data security and compliance.
30+ years of guiding top brands and agencies to success through data-driven marketing.
A marketer’s glossary that demystifies the data lakehouse—featuring key terms like data architecture, identity resolution, CDPs, data clean rooms, and audience segmentation.
Data Decisions Group expands its executive team with Michael Hannay, Brian DiMarino, and Bill Ochs, strengthening its role in data-driven marketing and fueling growth in sales, strategy, and client success.
This installment shows how marketing data lakehouses drive impact—building a true Customer 360, enabling ROI tracking, and powering predictive targeting to deliver results brands can use.
Let’s talk about how DDG’s marketing intelligence can drive better targeting, higher ROI, and real results.