Data Decisions Group
Data to
Decision
What we do
Ensure a positive return on Marketing investment
Innovative Solutions
Data-driven marketing that works
At Data Decisions Group, we exist to help companies to harness the full power of their customer and prospect data to drive sales growth. Through secure, privacy-first MarTech solutions, we enable businesses to optimize their marketing, while protecting consumer privacy. Our innovative marketing data, analytics, and behind-the-firewall solutions, including our modern Marketing Lakehouse environment, enable companies to integrate, enhance, and analyze their customer data, securely. Whether optimizing marketing campaigns or turbocharging sales growth, we help companies unlock the full potential of their data while remaining a trusted partner in our clients’ success.
How We Work
Research
Define your audience,
Design your product
Aggregate
Deliver discriminating data and audiences
Analyze
Perform descriptive and predictive modeling to ensure success
Voice Of The Consumer
Data Democratization
Fetchcx
Inline data preparation on your schedule: daily, hourly, or in minutes.
Reach
Quick-turn creation of look-alike and response models complete with data visualization.
Funnel
Get immediate universe counts and order scored prospects for your specific local market, product, or service.
Chris Zane
Ready to take the next step?
News
Latest posts
Navigating Medicare Changes: The Inflation Reduction Act impact
As more seniors continue to work past the age of 65, many remain on their employer's health plan rather than transitioning to Medicare. However, a recent update to Medicare under the Inflation Reduction Act introduces new complexities for those delaying their...
The Impact of Commission Changes on Medicare Part D: What It Means for Consumers and Agents
As the Annual Enrollment Period (AEP) approaches, there's growing concern within the Medicare community. Recent news has highlighted a significant shift: Wellcare has announced that agents who sell Medicare Part D plans will no longer receive commissions. This change...
Data Decisions Group Announces Graham McWhorter as President and Chief Operating Officer
CHAPEL HILL, N.C., August 23, 2024 – Data Decisions Group (DDG), a leading provider of data, analytics, and behind-the-firewall MarTech solutions, is pleased to announce that Graham McWhorter has joined the company as President and Chief Operating Officer. In this...