California Notice at Collection – Survey Participants

This Notice at Collection (the “Notice”) applies exclusively to the personal information Data Decisions Group, LLC (“DDG”, “we”, “us”, or “our”) collects directly from survey participants. This Notice includes information about how DDG collects, uses, and discloses survey participant’s personal information.

This Notice is provided pursuant to the California Consumer Privacy Act, as modified by the California Privacy Rights Act of 2020 (collectively the “CCPA”), and should be read in conjunction with our Privacy Policy. The information in this Notice only applies to California residents.

Collection, Use and Disclosure of Personal Information

The chart below describes how and why we collect, use, and disclose personal information and also describes how and why we have collected, used, and disclosed personal information within the past 12 months, to the extent we have done so.

Categories of Personal Information
CategoryExamplesPurpose, Use, and/or Disclosure of Personal Information
IdentifiersThis may include your name, email address, telephone number, postal address, IP address, mobile ad identifier, device type, or device ID.
  • To provide our services to our business customers. With your consent, this may include disclosures of personal information to business customers that hired DDG to administer a survey.
  • To respond to requests and inquiries.
  • To ensure internal quality control and safety.
  • To communicate with survey participants and customers.
  • To conduct further data analysis (e.g., data modeling).
Commercial InformationThis may include self-reported records of personal property, goods or services purchased or considered, or other purchasing or consuming histories or tendencies.
  • To provide our services to our business customers.
Education InformationThis may include your highest education (e.g., doctorate, bachelor’s, etc.)
  • To provide our services to our business customers.
Demographics InformationThis may include your age, race, national origin, marital status, sex, and gender.
(Note: These data attributes may constitute characteristics of protected classifications under CA or federal law.)
  • To provide our services to our business customers.
Internet or other electronic network activityThis may include information collected via tracking technologies, including your browsing data and information gathered about your interactions with our sites.
  • To provide our services to our business customers.
  • To provide our sites and surveys to our customers and other visitors.
Professional or employment-related informationThis may include your business name, job title, or industry of employment.
  • To provide our services to our business customers.
InferencesThis may include data attributes (drawn/created from the other data attributes referenced herein) reflecting the consumer’s preferences, characteristics, predispositions, behavior, attitudes, abilities, and aptitudes.
  • To provide our services to our business customers.
Sensitive Personal InformationThis may include your self-reported health data, political/philosophical beliefs, and precise geolocation (location derived from a device within an area of 1,850 feet).
  • To provide our services to our business customers.

Sharing Personal Information

We will not (i) sell your personal information or (ii) share your personal information with a third party for cross-context behavioral or targeted advertising.

Retention of Personal Information

We maintain the categories of personal information described above for as long as is necessary for the purposes described in this Notice or as otherwise authorized by law. This generally means holding the information for as long as one of the following apply:

  • Your personal information is reasonably necessary to manage our operations, to manage a business relationship, or to satisfy another purpose for which the information was collected;
  • Your personal information is reasonably necessary to carry out a disclosed purpose that is reasonably compatible with the context in which the personal information was collected;
  • Your personal information is reasonably required to protect or defend our rights or property, which will generally relate to applicable laws that limit actions in a particular case; or
  • We are otherwise required or permitted to keep your personal information by applicable laws or regulations.

Where personal information is used for more than one purpose, we will retain it until the purpose with the latest period expires.

Privacy Policy

Please visit our Privacy Policy for additional information about our Privacy Practices.